Visual creation has always been an important part of my personal and creative identity.

Alongside my professional experience in brand communication and content production, I have continuously developed a strong interest in graphic composition, visual identity systems, typography and aesthetic coherence across both digital and physical formats.

While graphic design is not the core of my professional role, it has deeply influenced the way I approach branding, storytelling and communication projects. It strengthened my visual sensitivity, my attention to detail and my understanding of how design contributes to perception, emotion and brand consistency.

The following projects were created in 2018 as Vice-Chairwoman and Head of Communications for the Arts Office association of NEOMA Business School. The visuals were developed for social media communication and later adapted across print and promotional materials including textiles, banners and event merchandising.

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