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work

Here is a sample of missions I was in charge of as part of my previous professional experiences showcasing my expertise in project management across diverse domains, from meticulously crafting brand identities to orchestrating impactful advertising campaigns and overseeing the seamless production of engaging content.

Brand film comeback - The Mill

Film created in collaboration with various VFX teams to relaunch the communications of the studio.
> Films, digital visuals, press
Dates: October 2025
Territory: WW
Concept : Jean Yves Parent - 4PM

Ramadan 2023 - Van Cleef & Arpels

360 communication campaign (organic & paid) for the 2023 Ramadan celebrations
> Films, digital visuals, worn views, print press visual, out of home...
Dates: March-April 2023
Territory: Middle East, Philippines
Agency: Mazarine //  Artists : Charlotte Gastaut

Canton Road Boutique opening (Hong Kong) - Van Cleef & Arpels

Local communication campaign (organic & paid) to promote the opening of a Flasghip boutique in the Hong Kong Harbour, celebrating the Bauhinia national tree blossoming.
> Film, social media posts, digital out of home,  lightboxes, hoarding...
Dates: April-May 2023
Localisation: Harbour City 7-25 Canton Road, Tsim Sha Tsui Kowloon.
Agency: Mazarine //  Artists : Charlotte Gastaut

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Fifth Avenue Blooms activation (New York) - Van Cleef & Arpels

Local communication paid campaign to celebrate the Spring new season and flower blossomings that are dear to the Maison.
> Print out of home (street flags) and press (magazines, newspaper), display banners, digital assets, logo...
Dates: May - June 2023
Localisation: New York City, United States of America
Agency: Mazarine //  Artists : Charlotte Gastaut

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Cartier Eyewear FW22 & SS23 - Publicis Luxe

Fall Winter 2022 and Spring Summer 2023 campaign featuring worn views and still life visuals for 360 usage.
> Digital visuals, PLV, print press, social media.
Agency: Publicis Luxe / Photographer Vito Fernicola / Fashion editor Camille Bidault Waddington

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Cartier corporate Boutique Opening campaigns - Publicis Luxe

Visuals developped specifically for Cartier's markets celebrating the opening of new boutiques, featuring each City's landmarks and atmosphere with the brand's infamous panther shot by photographer Nadav Kander.
> Print press, social media, hoardings, out of home.
13 rue de la Paix Paris, Taipei, Kyoto, Doha.
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Cartier Watchmaking Encounters website 2021 - Publicis Luxe

Website developped to accompany Cartier and offer an immersive online experience during the Watches & Wonders exhibition, the world's largest watch fair. Through animations and interactive 3D content, it allows for a 360° exploration of Cartier's collection watches, precious jewelry watches, and its horological novelties.
Dates: April 2022
Territory: Worldwide, online website
Agency: Publicis Luxe, Razorfish

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